Sample Projects List

Deloitte - Market Entry Strategy

Conducted market research, voice of customer, and competitive intelligence for a Deloitte client entering a new market. Final deliverables included interview notes, secondary research, GTM strategy recommendations, a presentation to P&L C-Suite.

ABB - GTM Strategy

Conducted a market research and competitive intelligence assessment for ABB's top 5 competitors. Final deliverables included interview notes, secondary research, GTM strategy recommendations, a presentation to P&L C-Suite, and a 2-day regional leadership workshop in Italy.

Schneider Transportation - GTM & Digital Marketing Strategy

Conducted a market research, voice of customer, and competitive intelligence to create go-to-market and digital marketing strategy to improve a business division and product offering. Final deliverables included interview notes, secondary research, GTM and digital marketing strategy recommendations, and a presentation to P&L C-Suite.

Contractor for the US Department of Defense - US Air Force & the Special Operations Command - New Technology Development

Contract Program Manager - Managed a technology development program across multiple major platforms. Compiled voice of customer from all branches of the Department of Defense, Department of Energy, Department of Homeland Security, and the Intelligence Community. Coordinated with 12 vendors to ensure the technology platforms incorporated the program requirements. Ensured the projects were completed on time and within the budget.

Accenture - O&G Downstream Organization of the Future

Conducted market research, voice of customer (VOC), and trend analysis to define the Oil & Gas downstream organization of the future (Future Technology, Data, and Process Requirements). Final deliverables included interview notes, secondary research, and a presentation to the respective Managing Directors and Sr. Leadership team.

BHP Billiton - Asset Performance Management Strategy

Conducted a market research and competitive intelligence assessment to create BHP’s asset performance management strategy for a new mine site. Final deliverables included interview notes, secondary research, the recommended APM strategy, recommendations on workforce planning, employee training, and a presentation to BHP corporate and mine site leadership.

The World Bank - International Finance Corporation

Conducted market research and interviewed industry experts to understand the process and impact of global countertrade and offset agreements. Final deliverables included interview notes and a research report.

Pfizer - Virtual Marketing & Sales Strategy 

Conducted market research and voice of customer to develop a Virtual & Live Meeting Solutions Strategy for the Global Sales and Marketing Departments. Final deliverables included the strategy, market research, and a change management plan.

Global Industrial - Financial Services (Spin-Off) – Phase 1

Developed and designed the organizational structure and HR strategy. Conducted financial analysis and modeling. Provided research on international employee laws and regulations. 

Global Industrial - Financial Services (Spin-Off) – Phase 2

Conducted market research, competitive intelligence and voice of customer to develop the pricing strategy for a NewCo. Final deliverables included the research and pricing strategy.

GE Aviation - Integrated Strategy

Conducted a market research, voice of customer, and competitive intelligence to create an integrated strategy for process improvement, asset performance management, predictive and preventative maintenance. Final deliverables included the strategy, market research, and competitive intelligence.

GE Corporate - Sales Performance Management

Conducted market research, voice of customer, and competitive benchmarking to create Best Practices for Developing an Integrated Sales Performance Management Strategy. Final deliverables included the strategy, market research, and competitive benchmarking, and a gap analysis.

GE Healthcare - Process Improvement 

Conducted market research, voice of customer, and competitive benchmarking to create Process Improvement within GE Healthcare's Customer Service Case Management. Final deliverables included the strategy, market research, and competitive benchmarking, and a gap analysis.

GE Power - Strategy & Technology Evaluation

Conducted market research, voice of customer, and competitive benchmarking to create a Strategy and Technology Evaluation for GE's Inquiry-to-Order Process. Final deliverables included the strategy, market research, technology evaluation, and competitive benchmarking.

GE Power Services - Product & Parts Registration Strategy

Conducted market research, trend analysis, and competitive benchmarking to develop their industrial products and parts registration strategy. Developed the interview guide, interviewed industry experts, and conducted secondary research. Final deliverables included interview notes, secondary research, and a presentation to the GE Power Services team.

General Electric - Energy Services - Remote Monitoring New Product Introduction (NPI)

Conducted market research, voice of customer, trend analysis, and competitive benchmarking for a new product introduction. Performed a Gap Analysis of the proposed NPI GTM Strategy. Final deliverables included interview notes, secondary research, GTM gap analysis & strategy recommendations, and a presentation to GE Energy Services team.

GE Aviation - Product, Parts, and Components Standardization

Conducted market research, voice of customer, trend analysis, and competitive benchmarking for a Product, Parts, and Components Standardization strategy. Final deliverables included interview notes, secondary research, trend analysis & strategy recommendations.

GE Corporate - Customer Innovation Centers w/ Additive Manufacturing

Conducted market research, voice of customer, trend analysis, and competitive benchmarking to develop a strategy to deploy Customer Innovation Centers w/ Additive Manufacturing. Final deliverables included interview notes, secondary research, trend analysis & strategy recommendations.

GE Corporate - Reduction of T&L Expenses

Conducted market research, voice of customer, and industry benchmarking to develop a strategy to reduce travel and leisure expenses. Final deliverables included interview notes, secondary research, industry benchmarking & strategy recommendations.

GE Energy Services - New Digital Technology Development for Order to Payment Process

Conducted market research and voice of customer to evaluate technology, develop new technology, and improve the Order to Payment Process for GE Energy Services. Final deliverables included interview notes, secondary research, technology requirements, evaluations, & process improvement recommendations.

PetroChoice – Hired by Private Equity Firm for Portfolio Company

Interim Director of Sales Operations - CRM Evaluation, Sales Strategy, Key Account Management Strategy, Voice of Customer, Inbound Marketing, and Incentive Compensation Design

Japanese Consulting Firm (NDA)

Market Research & Benchmarking - US Natural Gas Commodity Trading Firms